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Display Advertising Brief Understanding

Display ads, also commonly known as banner ads, have been around since the mid-1990s and have proliferated virtually every site on the Internet, and more recently, they now appear on many mobile apps....

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Huge Attack on WordPress Sites Yesterday (12-9-2021)

I’m often asked, “what do you actually do for our hosting fee?”.   For those clients that pay purely for hosting, and not for other digital marketing services, when you are not technical, it’s a...

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Social Media and Brand Awareness Strategy Planning

Social media marketing can be effectively used to achieve a variety of desired goals. The social nature of the platforms allows you to interact with your customers and prospects in ways that are not...

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Social Media and Internet Marketing Overview

Social media marketing, also known as SMM, is a branch of online marketing that primarily consists of creating and sharing various types of contents on the major social media networks. Most platforms...

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Paid Traffic and Business Brief Overview

There are dozens of ways visitors can find your website, and generally speaking, this traffic flow is divided into 2 categories; organic and paid traffic. Organic traffic usually refers to visitors who...

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Retargeting and Remarketing Benefits

Everybody that has ever used the Internet, even in the slightest capacity, has experienced retargeting ads or remarketing as they are referred to with Google Ads. This strategy is very ethical and...

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Facebook Advertising and Instagram Basics

Regardless of how much time you spend on Facebook, whether viewed from a desktop or mobile device, you have undoubtedly seen numerous examples of Facebook advertising. As a result, Facebook has become...

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Online Marketing Overview – Getting Started

Online marketing and Internet marketing are interchangeable terms which denote the use of the Internet to promote your brand, and its services and products.  Although it is outside the scope of this...

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Safeguard Your Firm: Mastering Copyright Compliance

Amplify Your Brand: The Power of Content for Businesses In today’s fast-paced digital landscape, businesses of all sizes are recognizing the immense value of content as a means to amplify their brand...

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